BY THE NUMBERS.
TICKET CLASSES.
HOW FULL THE BUS GOT.
WHAT THE CHATTER IMPLIES.
GMP +₹2 (+0.35%)
RECORDED 02 SEPT 2026, 15:55 IST
HOW THE ISSUE IS BUILT.
The two legs send the money to different places: a fresh issue raises new capital for the company, while an offer for sale is existing shares being sold by existing shareholders, whose proceeds go to those sellers and not to the company.
WHO GETS WHICH SEATS.
ON THE DASHBOARD.
THE RUNNING RECORD.
WHAT THE MONEY IS FOR.
Purple Style Labs Ltd. operates Pernia’s Pop-Up Shop (“PPUS”), a multi-brand luxury fashion platform that follows an omnichannel retail model. Customers can access its curated fashion offerings through its website, mobile applications on Android and iOS, and physical Experience Centers. As of March 31, 2025, PPUS featured 211,727 stock-keeping units (SKUs) across 1,312 active designer brands. Its portfolio spans multiple categories, including womenswear, menswear, jewellery, accessories, and kidswear. The platform features several prominent Indian designer labels, including Seema Gujral, Anushree Reddy, Amit Aggarwal, and Rohit Gandhi & Rahul Khanna. During Fiscal 2023 to Fiscal 2025, PPUS catered to more than 200,000 unique customers across 140 countries. In Fiscal 2025, the platform recorded 18.57 million unique visitors, served 70,651 customers, and processed 104,856 orders, with customers located across more than 100 countries. The company has expanded its international footprint through a flagship Experience Center in London, United Kingdom, while planning to establish another Experience Center in New York, United States. Its key overseas markets include the United States, United Kingdom, Middle East, and Canada.
ON THE ROSTER.
COMMON QUESTIONS.
What is the Purple Style Labs IPO price band?+
The indicative price band is ₹575 per share. The binding terms are the ones in the Red Herring Prospectus (RHP).
What is the lot size of the Purple Style Labs IPO?+
One lot is 26 shares. At the upper band of ₹575, one lot works out to ₹14,950.
How many lots can a retail investor apply for in the Purple Style Labs IPO?+
A retail application runs from 1 lot (26 shares, ₹14,950) up to 13 lots (338 shares, ₹1,94,350) — the most that fits under SEBI's ₹2 lakh retail ceiling.
What is the minimum HNI application in the Purple Style Labs IPO?+
A small-HNI (sHNI) application starts at 14 lots — 364 shares, ₹2,09,300. A big-HNI (bHNI) application starts at 67 lots — 1,742 shares, ₹10,01,650, above the ₹10 lakh boundary.
When does the Purple Style Labs IPO open and close?+
The issue opened on 31 Aug 2026 and closed on 02 Sept 2026. Dates can move — the registrar and the exchange notices are the record.
When is the Purple Style Labs IPO allotment?+
Allotment is scheduled for 03 Sept 2026. The basis of allotment is published by the registrar to the issue. BuyUnlistedShares does not accept, process or track IPO applications.
When does Purple Style Labs list?+
Listing is scheduled for 07 Sept 2026 on NSE, BSE.
Where will Purple Style Labs be listed?+
Purple Style Labs is proposed for listing on NSE, BSE. It is a mainboard issue.
How large is the Purple Style Labs IPO?+
The issue size is ₹680.00 Cr — a fresh issue of ₹680 cr. Figures are indicative and subject to the RHP.
What is the grey market premium (GMP) for the Purple Style Labs IPO?+
The last GMP we recorded is +₹2 (+0.35%), as at 02 SEPT 2026, 15:55 IST. GMP is unofficial grey-market chatter. It is not a quote from any exchange, it is not a price anyone is obliged to honour, it moves through the day and it often does not match the eventual listing price. We publish it as information only.
What listing price does the GMP imply for Purple Style Labs?+
Adding the last recorded GMP to the upper band gives ₹577. That is a calculation, not a forecast or an investment recommendation, and it is built on an unofficial grey-market figure.
How was the Purple Style Labs IPO subscribed?+
The issue was subscribed 1.28× overall. By category: qib 1.5×, nii 0.89×, small hni 0.55×, big hni 1.06×, retail 1.66×. Subscription figures are as reported by the exchanges.
Who is the registrar for the Purple Style Labs IPO?+
The registrar to the issue is Kfin Technologies Ltd. (040-79615565), purplestyle.ipo@kfintech.com.
Where can I check the Purple Style Labs IPO allotment status?+
Allotment status is published by the registrar on its own official portal: https://ipostatus.kfintech.com/. Use the registrar's site directly — BuyUnlistedShares does not ask for PAN, application numbers or any other applicant detail.